H A B I T A T is the result of one year worth of rejected ideas, workflows and assets that never made it to fruition as a commercial project. As far as design goes an art director has to go against his own tastes opting for the best interpretation. A great chunk of these projects don’t even make it through the research and development phase, which does not speak for the works own quality. This project represents a homage to all the rejected and disregarded ideas that culminate in a creative persons everyday life. Contentwise the project deals with the topographic presentation of various objects and motions, in order to create a language of form which grows organically whilst sustaining the aspects of its technical construction.

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